Brand

Tallwatch

The crossed aperture is our mark — two ellipses that meet where regions agree. Use these files when writing about Tallwatch, building integrations, or publishing status chrome. Keep the geometry intact.

Questions beyond these guidelines: hello@tallwatch.com

Mark

Crossed aperture

Hover to trace the aperture. Prefer the mark alone in tight chrome; use the lockup when Tallwatch is not already established.

Downloads

Official SVG only. Use the black file on light fields and the on-dark variant on dark fields. Do not export screenshots of the logo.

Mark

svg

Standalone crossed aperture. Use for favicons, app icons, status chrome, and tight layouts.

Tallwatch

Lockup

svg

Mark + wordmark. Prefer this when Tallwatch is not already established on the page.

Guidelines

Clear space, color, and minimum size — the rules that keep the aperture readable at every scale.

Clear space

Give the aperture room to read. Clear space is half the mark width on every side — enough that neighboring chrome never crowds the crossed ellipses.

0.5× width

Color

The mark is monochrome. Ink on paper, paper on ink — nothing else for official use.

Ink

#0A0A0A

Paper

#FAFAFA

Minimum size

The mark must remain legible at favicon size. If the crossed ellipses merge at 16px, the path is wrong — fix the glyph, do not shrink further.

Dos and don’ts

Real treatments of the mark — correct and incorrect. Prefer the official files; don’t invent new geometry.

Don’t stretch, rotate, or warp the mark.

Don’t recolor outside black, white, or currentColor.

Don’t add drop shadows, outlines, or effects.

Don’t place the mark on busy photography.

Do keep clear space of at least half the mark width.

Do use black on light fields and white on dark.

Agent

Page as markdown

Raw agent-readable copy for this route. Copy it into a model, or browse the site-wide agent index at /llms.txt.

---
title: "Brand assets"
description: "Tallwatch mark and wordmark downloads."
canonical: https://tallwatch.com/assets
url: https://tallwatch.com/assets
llms_url: https://tallwatch.com/llms.txt
updated: 2026-09-20
---
Brand

# Tallwatch

The crossed aperture is our mark — two ellipses that meet where regions agree. Download official SVG assets and follow usage guidelines for press, partners, and product surfaces.

## Downloads

Official SVG only. Use the black file on light fields and the on-dark variant on dark fields.

- Mark — standalone crossed aperture for favicons, icons, and tight layouts
- Lockup — mark + wordmark when the brand is unfamiliar

## Guidelines

Clear space, color, and minimum size — the rules that keep the aperture readable at every scale.

## Color

The mark is monochrome. Ink (#0A0A0A) on paper, paper (#FAFAFA) on ink — nothing else for official use.

## Clear space and size

Keep clear space equal to at least half the mark width. Minimum size is 16px — below that the aperture collapses.

## Dos and don’ts

Prefer official files. Don’t stretch, recolor, or place the mark on busy photography. Keep clear space and use black on light / white on dark.